The Beauty Theory Esthetics Supply

The Beauty Theory Esthetics Supply was born out of a passion for esthetics and a mission to support the professionals who make beauty their business. Operated by a team of beauty enthusiasts (with titles like Chief Beauty Enthusiast and Head Beauty Guru—because who says work can’t be fun?), we’re Canada’s one-stop shop for professional supplies, advanced education, and all the things beauty pros need to thrive.

We keep it exclusive—pricing is for licensed pros only—and carry top industry brands like The GelBottle, Ugly Duckling, Elaspa Professional, and Akzentz, alongside our house line, The Sugar Theory. From advanced education courses (e-file training, hard wax, sugaring certifications, and more) to hidden gems you didn’t know you needed, we make esthetics pros’ lives easier, one product, course, or cheeky Instagram post at a time.

Our success is your success—because at The Beauty Theory, beauty isn’t just business, it’s a lifestyle we love.